Some month ago was released new Absolut vodka with no label or logo. Absolut Vodka’s company slogan is: “In An ABSOLUT World, There Are No Labels”. Absolut No Label Vodka’s bottle is naked and numbered. Absolut’s latest project has a limited edition.
It features only a removable campaign sticker with the website address, where consumers can find more information and give feedback. The creators decided to challenge labels and prejudice to make the world more diverse, vibrant, and respectful through new limited edition spirit. The bottle’s capacity is 700 ml. Price: $30.
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