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French fashion brand Louis Vuitton announces a new Space ad campaign dedicated to 40th anniversary of the Apollo 11 mission to the moon. Real astronauts took part in the Space Ad Campaign - 79-year-old astronaut Buzz Aldrin, who walked on the moon in 1969, Sally Ride and Jim Lovell. The astronauts posed with a battered pickup truck and a Louis Vuitton’s $1,530 Icare travel bag while gazing up into the sky in the California desert. The astronauts each donated a “significant” portion of their modeling fee to Al Gore’s Climate Project, though he declined to specify how much. Astronaut Neil Armstrong was also invited to participate in the campaign, which will appear in the July issue of several magazines, but declined the offer. Via:  luxist |
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